Find where your DTC brand is losing revenue and fix it.
See exactly where shoppers drop off — product pages, cart, and checkout — then fix the leaks that are costing you revenue.
24 hours
Sharepatagonia.com96/100
Conversion health
0.6%
1.8%
1.2%
3.4%
0.5%0.4%
Helping DTC and Shopify brands convert more of their traffic
You're paying for traffic. Then your store leaks it.
You bring in visitors. But hidden conversion problems across product pages, cart and checkout are costing you real sales.
-
32–48 %
average revenue leaking from fixable funnel issues
-
40-60%
lower conversion on mobile vs desktop
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1 in 2
visitors leave without viewing a product
-
5-30%
revenue cost of small UX issues
Track every shopper. Understand every session.
See every browse, add-to-cart, and checkout drop-off — who bought, who abandoned, and where Shopify revenue leaks.
Main funnel
Channel
Browser
Revenue attribution
Instagram
Facebook
Organic search
DirectMap
Know exactly where the money leaks.
AI finds product-page, cart, and checkout problems, then ranks the fixes that recover the most revenue.
Strengthen Add-to-Cart on Mobile PDP
Add-to-cart button hidden below the fold
It sits below reviews and fit notes. ATC rate runs 38% below desktop on top SKUs
Solution: Add sticky add-to-cart on mobile.
+18% add-to-cart rateSelect size · scroll past reviews · add to cart
Sticky "Add to Bag — $89 · Size M · Free shipping over $99"
Get live store signals. Don't miss a leak.
Catch collection, PDP, and checkout issues as they happen — not in next week's Shopify report.
Insights 9
Add-to-cart rate dropped by 14%
2mCheckout drop-off on /cart increased to 18%
5m
Mobile checkout completion is below baseline
2hTraffic spike on /collections/fleece
Mobile PDP conversion increased by 18%
Shop Pay completion rate improved by 9%
Returning customers convert 2.3x higher
Cart abandonment jumped to 41%
8mPaid social traffic converts 2x better than organic
Criticalpatagonia.comShareCheckout drop-off on /cart increased to 18%
Drop-off increased from 7% to 12% in the last 24 hours, primarily among mobile users. The spike started after the latest sign-up update. Session data shows 68% of drop-offs occur immediately after “Create account,” suggesting friction in the next step.
Solution: Simplify mobile sign-up
+30% CTA VisibilityName · Email · Password · Confirm password
Email
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The AI expert that knows your Shopify store.
Ask conversion questions anytime. The agent knows your catalog, offers, and checkout — and what to do next.
Jane, where should we start today?
Ask Boostra...
Plug Boostra into your DTC stack
Connect Boostra to the tools your team already uses. Pull session insights and ship storefront fixes without another dashboard.
Connect tapmy.store to Boostra via MCP. Why did conversion drop this week?
Boostra MCP is connected to tapmy.store.
Conversion dropped 8.4% this week, mainly from a 23% slide in mobile sessions. The steepest drop landed after the latest checkout update.
- Live store data over MCP. Sessions, funnel events, and checkout steps from tapmy.store are streaming into Claude through Boostra — not a static export.
- Mobile checkout friction. An extra billing field hits before the aha moment. Each extra step on the payment screen is costing a measurable share of tapmy.store visitors.
Where is the biggest drop-off?
Checkout → Purchase is the steepest step: 69% of people who start checkout abandon before paying. On mobile Safari, the drop is 42% higher than desktop — the payment sheet loses autofill after the update.
Can you compare this week to last week over MCP?
Built for DTC brands
Shopify-aware.
Analysis is tuned to storefronts, collections, and checkout — not generic SaaS funnels.
Offer and merchandising first.
The agent learns your catalog, promos, and AOV goals before giving advice.
Cross-device coverage.
Full scans across desktop, mobile, and tablet — where most Shopify traffic lives.
Best practices, built in.
Every suggestion is grounded in proven ecommerce CRO, not guesswork.
Actionable, not academic.
Every insight comes with a clear next step your team can ship this week.
Category-aware.
Recommendations adjust to your catalog and buyer — not a one-size-fits-all playbook.
The new way to grow DTC conversion with confidence.
Boostra showed us the exact checkout step that was killing paid traffic. We fixed it in a week without raising ad spend.
Alex Hallan
Head of growth, DTC
We stopped arguing about the homepage hero and started shipping the PDP and cart fixes that actually moved conversion.
Maya Chen
Ecommerce lead, Shopify
It was clear where mobile checkout leaked. Three changes later, the same traffic started paying off again.
Jonas Weber
Head of e-commerce
The best CRO workflow we have for Shopify: paste the store URL, get a ranked plan, share it with design and ops.
Priya Nair
Director of ecommerce
We used to spend days on store audits. Boostra gives clients a specific action plan in minutes — and it holds up.
Daniel Ortiz
Partner, ecommerce agency
Finally a conversion tool that knows the difference between a pretty PDP and what is costing us AOV right now.
Sofia Lind
Founder, D2C brand
Have questions?
Our answers.
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ISO 27001 
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Data encryption
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Stop guessing.
Start converting.
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